The Stream

Is ‘Pinktober’ helping or hurting breast cancer awareness?

People impacted by the disease discuss what breast cancer awareness means to them.

The colour pink has become synonymous with breast cancer awareness, but with numerous pink products and initiatives that promote “awareness”, what does being aware really mean? The month of October – or “Pinktober” to some – has many breast cancer patients and survivors speaking out against campaigns they say commercialise and minimise the seriousness of their disease. Join our conversation at 19:30 GMT.

On today’s episode, we speak to: 

Nikki Black @NikkiBlackattak
Comedian, breast cancer survivor

Leigh Hurst @feelyourboobies
Founder, Feel Your Boobies, breast cancer survivor

Mandi Hudson @AdvertisingGeek
Blogger, “Darn Good Lemonade”, has stage 4 metastatic breast cancer

Ann Silberman @ButDocIHatePink
Blogger, “Breast Cancer? But Doctor I Hate Pink”, has stage 4 metastatic breast cancer

What do you think? Leave your thoughts in the comments below.