Smell the coffee: Cost of cup going up

Consumers expected to keep drinking despite price hikes.

    Coffee sellers worldwide are raising their prices as some high quality coffees are being produced at their lowest rate in fifty years.

    International giant Starbucks will see a 17 percent price hike in bagged coffee starting in mid-July, and their rise seems to be representative across the board.

    But similarly to the rising price of oil, coffee drinkers are expected to keep on consuming, regardless of the hikes.

    Al Jazeera's Caroline Malone reports.

    SOURCE: Al Jazeera


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