Brazuca: Story of the football
Brazuca’s been co-produced in Pakistan but story of the football goes deeper and wider than the production line.
Published On 14 Jun 2014
Brazuca, the official ball for Brazil World Cup 2014, has been co-produced in Pakistan’s city of Sialkot.
But the story of the football goes deeper and wider than the production line and the 1,400 staff that worked on it in Sialkot. It tells the tale of a historical town prospering under its skilled workers.
A town where women want to study and get jobs, where the art of hand-stitched footballs is still going strong and a town where child labour once threatened its fall from grace.
This is Sialkot and this is the story of the football.
Source: Al Jazeera