Inside Story

Can consumers trust the car industry?

Mitsubishi Motors is the latest car maker to admit falsifying fuel economy data.

First it was Volkswagen. Now Mitsubishi has been forced to apologise after confessing it had exaggerated the fuel economy of more than 600,000 cars.

Japanese government officials have raided one of its offices and research facilities, forcing the company’s share price to drop to an all-time low.

On the same day, Volkswagen reached an agreement in the United States to compensate half a million American owners of its diesel-powered cars.

In what some are starting to call an international pattern of cheating in the car industry, the German carmaker was found to be falsifying its emissions data last year.

So, can consumers still trust car manufacturers?

And how is technology being used to deceive consumers?

Presenter: Sami Zeidan


Nick Molden – Founder and CEO of Emissions Analytics.

Felix Stoeckle – Partner at consulting firm Prophet and a marketing and branding expert.

Anne Lise Kjaer – Global Futurist who’s worked with some of the world’s leading brands.