Will YouTube profit from new child-safe app?
Free application will only show content suitable for children but advertisements set to play a major role.
YouTube is launching a new application that will show content suitable for children and help parents control what can be seen on the internet.
The service will be offered free of charge but will feature advertising.
So, is it just about protecting the young or about making profits?
Presenter: Sami Zeidan
Guests:
Brendan Gahan – Founder of EpicSignal and YouTube marketing expert.
Janice Richardson – Senior advisor at the European Schoolnet and a specialist on the psychological development of children.
Aral Balkan – Founder and lead designer of Indie.
Published On 23 Feb 2015