US zooms in on soft power bid

Has Barack Obama's policy of "smart power" worked in trying to shift the world's perception of the US?

    Barack Obama, the US president, has tried to distance his politics from that of previous administrations with a policy called "smart power".

    It is the use of softer methods to promote democracy and coalitions - at home and abroad.

    But this has not always worked.

    Al Jazeera's Rosiland Jordan reports from Washington.

    SOURCE: Al Jazeera


    YOU MIGHT ALSO LIKE

    'We will cut your throats': The anatomy of Greece's lynch mobs

    The brutality of Greece's racist lynch mobs

    With anti-migrant violence hitting a fever pitch, victims ask why Greek authorities have carried out so few arrests.

    The rise of Pakistan's 'burger' generation

    The rise of Pakistan's 'burger' generation

    How a homegrown burger joint pioneered a food revolution and decades later gave a young, politicised class its identity.

    From Cameroon to US-Mexico border: 'We saw corpses along the way'

    'We saw corpses along the way'

    Kombo Yannick is one of the many African asylum seekers braving the longer Latin America route to the US.