Celebrity trumps medals in Olympic glory

Valuing a gold medal includes athlete's personal charisma, global profile of their event and nationality.

    For the athletes at the Olympics, the years leading up to the games have been all about sport - endless training and pushing themselves to win gold.

    Those who take the top prize find glory, but only some will be able to cash in on their success.

    Al Jazeera's Paul Brennan reports.

    SOURCE: Al Jazeera


    YOU MIGHT ALSO LIKE

    Why is the West praising Malala, but ignoring Ahed?

    Why is the West praising Malala, but ignoring Ahed?

    Is an empowered Palestinian girl not worthy of Western feminist admiration?

    Blood-rusted Sword: Elite force of Saudi crown prince

    Blood-rusted Sword: Elite force of Saudi crown prince

    Al-Ajrab Sword Brigade, formed in 2015, comprises elite forces from across Saudi military ranks.

    Why some African Americans are moving to Africa

    Escaping systemic racism: Why I quit New York for Accra

    African-Americans are returning to the lands of their ancestors as life becomes precarious and dangerous in the USA.