Inside Major League Baseball’s ‘Fan Cave’
American league is looking to attract younger fans, so what better way than an interactive ‘fan cave’?
Published On 13 May 2012
The average fan age of America’s Major League Baseball has been getting older and older – possibly a reflection of its reputation as more traditional and conservative than other professional sports in the US.
But the league is looking to change that image – turning to a social media forum meets reality-show to drawn in younger sports fans – and they call it the Fan Cave.
Al Jazeera’s Scott Heidler reports from New York.
Source: Al Jazeera