Newcastle United have appointed former Bolton manager Sam Allardyce to their hot seat.
The Magpies announced that Allardyce had joined on a three-year contract, replacing Glenn Roeder, who quit last week after only a year in full-time charge.
The Tyneside club have not won a domestic title since the last of six FA Cup triumphs in 1955.
Its most recent major title was the 1969 Fairs Cup, the forerunner of the UEFA Cup.
Big names such as Ossie Ardiles, Kevin Keegan, Kenny Dalglish, Ruud Gullit, Bobby Robson and Graeme Souness have all failed to bring major success to Newcastle in the past 16 years.
Roeder was the latest to fail at a club which has not won the league title since 1927.
Allardyce was interviewed for the role of England coach last year, losing
out to Steve McClaren, despite holding a reputation for an unattractive, long-ball style of play with heavy reliance on set pieces.
However despite his detractors he lifted Bolton from a persistent relegation candidate to a side that finished in the Premier League's top eight for four straight seasons, and this year led it to UEFA Cup qualification for the second time in three seasons.
Allardyce also has a reputation for getting the best of out ageing stars and being an exceptional man manager.
During his stint at Bolton he hired several experienced international players such as World Cup-winning French forward Youri Djorkaeff, Nigeria playmaker Jay-Kay Okocha, Real Madrid's Ivan Campo, France striker Nicolas Anelka, Euro 2004 winner Stelios Giannakopoulos, Japan midfielder Hidetoshi Nakata, Senegal forward El-Hadji Diouf, AC Milan defender Bruno N'Gotty and Mexico striker Jared Borgetti and all experienced something of a revival at the Trotters.
As a player, Allardyce had had limited success as a central defender.
He helped Bolton win the 1978 second division championship before playing topflight soccer for Sunderland, Newcastle's neighbor and traditional rival, in 1980-81.
As a manager, he helped Notts County win the then division three title in
1998 by 19 points before moving to Bolton in October 1999.
He quit Bolton on April 29 to be replaced by his assistant, Sammy Lee.
With Allardyce's arrival, there are questions over the futures of several
Newcastle stars including England striker Michael Owen, who spent 10 months of the season on the sidelines with a knee injury and is being linked with a move elsewhere.