International calls are growing for a ceasefire to halt Israel’s military offensive against Gaza and the barrage of rockets being fired from the coastal strip.
Families in the northern Gaza Strip heeded warnings to leave their homes on Sunday as Israel widened its onslaught against Hamas.
The Israeli air force dropped leaflets advising families to evacuate an area that's home to some 100-thousand people.
They read: "Those who fail to comply with the instructions to leave immediately will endanger their lives and the lives of their families. Beware."
Israel has broadened its narrative to liken Hamas to other hardline groups such as Nigeria’s Boko Haram and the Islamic State Group, formerly known as the Islamic State for Iraq and the Levant.
Speaking after rockets reached the Israeli commercial capital Tel Aviv, Hamas spokesman Fawzi Barhoum declared it "... a historic moment for Palestinian resistance".
So are the dynamics of the conflict changing? And are the two adversaries better prepared and more determined this around?
Presenter: Folly Bah Thibault
Ben White - author and journalist on the Israeli-Palestinian conflict.
Ibrahim Sharqieh - deputy director and a foreign policy fellow at the Brookings Doha Center.
Efraim Inbar - director of the Begin-Sadat Centre for Strategic Studies at Bar-Ilan University.