If it would improve the lives of the people who made them, would you pay more for the clothes you buy?
In the wake of the garment factory collapse in Bangladesh, which shined a light on poor working conditions there, some shoppers in the UK suggest they would be willing to pay the extra price.
But at the risk of losing their competitive edge, retail giants appear unlikely to change their ways.
Al Jazeera's Laurence Lee reports from London.
Source: Al Jazeera