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Thailand's home-grown drink beats Pepsi

Est shoots to second slot in $1.5bn soft drink market, pushing Pespi to third position, six months after launch.

Last Modified: 17 Apr 2013 15:30
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Thailand’s got a thirst for soft drinks, with its $1.5bn industry, the biggest in South East Asia.

But a brand war has erupted and a local newcomer to the market has taken the fizz out its international rival Pepsi.

Al Jazeera’s Veronica Pedrosa reports from Bangkok. 

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Source:
Al Jazeera
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